Why Read SEO Articles?
These SEO articles are intended to be used by webmasters and content managers to improve their website's SEO. After reading these articles, you should have an excellent understanding of the fundamental concepts of SEO. Once you understand the concepts, you can apply them to your web pages. This should ultimately help your web pages rank higher in the search engine results pages.
Types of SEO Articles
The SEO Articles are divided into five distinct categories: Architecture, Content, Links, Social Media, and Trust. Below are the explanations of each category's importance and boundaries.
Architecture refers to the components that deliver or reference the web page. Elements such as the canonical tag, URL rewrites, and the WWW Resolve focus on creating an absolute reference for search engines and users. While other elements focus on the speed the page is delivered and appropriate file names.
Content refers to almost anything that is contained on the page with the exception of links on the page. However, the Content section does not just handle elements that are displayed on the page, but it also contains metadata elements.
Links refers to links within the page and external links. Links on the web page are contained in this section because they are more of a combination of web page references (Architecture) and content for the users. Thus, they are better suited to be in this category with other linking elements.
Currently, Social media is very limited because social media does not have as great of an effect on SEO as some might suggest. The benefits of social media on SEO are indirect. Social media drives traffic to a website and provides some backlinks to the page, which are contained in other categories. However, webmasters and content managers must implement social media strategies on their web pages to improve their chances of receiving these indirect benefits.
Trust refers to the reputation of the website. The number of visitors to the website, if the website is listed in the DMOZ, and if the website spams users helps determine the reputation of the website. Additionally, the use of profanity on the website influences what audiences can easily find website in the search results.